Features
- Cover Type: Paperback with 168 pages
- Published by: Entrepreneur Press
- Edition: 1st Edition July 9, 2004
- Written in: English
- ISBN 10 Number: 1932531238
- ISBN 13 Number: 978-1932531237
-
Book Dimensions:
8.9 x 6.8 x 0.3 inches
- Weighs: 9.9 ounces
Product Description
Using computers for education and training, an industry that barely existed a decade ago, is a fast-growing business opportunity for enterprising people who enjoy helping others learn and who are comfortable with computers.
Start Your Own E-Learning Business, part of
Entrepreneur magazine's popular StartUp series, is based on extensive interviews with industry experts and educators, market analysts, and founders of e-learning ventures large and small.
Back Cover Copy
In the Information Age, the personal computer is becoming as pervasive as the telephone and television. It accesses vast stores of constantly changing information and the ability to navigate it and the Internet has become a professional necessity for a majority of white and blue-collar jobs. And the key to opening that doorway is computer-based learning-"e-learning."
Using computers for education and training, an industry that barely existed a decade ago, is a fast-growing business opportunity for enterprising people who enjoy helping others learn and who are comfortable with computers.
Start Your Own e-Learning Business shows you how to become the human being people turn to when they need to catch up on essential skills and knowledge. This guide covers the vast selection of roles you can choose from, including:
- Teaching businesses computer basics, management techniques, or programming skills
- Publishing guides to help employees understand their firm's software
- Producing interactive content that explains products to customers
- Creating Web sites to help students do their homework or seniors hone their Internet skills
- Providing content, marketing help, or tech services for other e-learning firms
- Brokering classes, recruiting students, or reselling CD-based courses for other businesses
There's no limit to your potential in the booming e-learning industry. And this guide, one of
Entrepreneur magazine's highly regarded Startup Series, provides all the tools you'll need to start, run, and grow your business. If you like the idea of being your own boss and are good with computers,
Start Your Own e-Learning Business is the first book you'll want to buy.
Reader Reviews[Below is the review I wrote and posted for "Start Your Own Online Education Business" © 2007 (ISBN: 1599181207). That book is the same book as "Start Your Own eLearning Business" © 2004 (ISBN: 1932531238).] I loved this book. I really liked it a lot! I'm in the process of putting together a virtual business that will provide a distance learning programs, some publications, and a coaching service. Having this book to read was wonderful because it discusses the ins and outs of putting together an online education business that is what distance learning programs are. There are a number of books available today regarding infopreneurship and being an infopreneur. Creating articles, booklets, books, and reducing them to PDF files is the simplest way to be an infopreneur. But putting together teaching programs and providing the PDF files coupled with back and forth interaction through email and/or telephone is a bit more involved. It's still infopreneurship, but it is also distance learning or an online education business. This book explains what online education is about. And it gives you lots of resources and things to think about if you decide to take the plunge and start your own online education business. It has 14 chapters and two lists of resources in its appendix: 1. Learning for a Better Life 2. Entering the Online Learning Market 3. Start-up strategies 4. Online education goes to school 5. Tuning up knowledge workers 6. Lifelong online learning 7. Course planning and offerings 8. Solid foundations for virtual firms 9. Putting your money down 10. Content and delivery 11. It's all about the software 12. Finding the financing 13. Spreading the word 14. Failure and success A1. Online education resources A2. Glossary I was disappointed with Chapter 8 that discussed Choice of Entity (COE) issues and Business Plans. The COE material was VERY poor, and even wrong at times. LLCs don't dissolve just because an owner dies. The author simply did not know what he was talking about. Consider getting a copy of "Structuring Your Business" (ISBN: 1593371772) to get good information about COE. I've posted a book review for that book on Amazon, too. I think there should have been a full chapter devoted to business plans in this book. But there wasn't. Consider getting a copy of "Business Models Made Easy" (ISBN: 1599180413). I've posted a book review for that book on Amazon, too. If you are wanting to build and run an online education business like me, then definitely get a copy of "Four Steps to Building a Profitable Coaching Practice" (ISBN: 0595296602). I've posted a book review for that book on Amazon, too. Three other book s I highly recommend you read to supplement Mr. Mintzer's book are: "Mastering Online Marketing" (ISBN: 1599181517), "Web Business Success" (ISBN: 0974924504), and "The Web Savvy Writer" (ISBN: 0977830403). This last book is not currently being sold on Amazon. Google "websavvywriter" to find the author's site and you can buy it from her directly. What I liked the most about this book was the number and quality of URLs provided of real life distance learning Web sites. They can be found in the body of the book and in the appendix (A1). The Glossary was a disappointment. Also, I found the expenses listed in starting and running an online education business to be high. In fact, very high! If you do the research necessary to write a sound 25-35 page business plan, then you will realize how off the mark the expenses listed in this book really are. It is possible to start such a business for next to nothing except for your time in creating your business plan and your product(s). 5 stars!
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