eBusiness Essentials, 2nd Edition

Features

• Cover Type: Paperback with 352 pages
• Published by: Wiley
• Edition: 2nd Edition February 13, 2001
• Written in: English
• ISBN 10 Number: 0471521833
• ISBN 13 Number: 978-0471521839
• Book Dimensions: 9 x 6.1 x 0.7 inches
• Weighs: 1.2 pounds

Product Review
this is required reading from anyone who tries to keep up with all the developments in this fast moving world." (Teleworker, March 2001)

"an great undergraduate textbook for introductory courses in electronic commercethe authors deftly juggle in providing technical knowledge to both professional and general audienceI have to applaud their success in maintaining a balance" (Telematics and Informatics, Vol.19, 2002)



Product Description
eBusiness is growing rapidly and new issues are emerging in this global and real-time activity. This new edition to the hugely successful eBusiness Essentials explores the increasingly important area of mobile data access. In addition, it shows how eBusiness is evolving and how technology can be progressively used to build more sophisticated solutions. Balancing its technical depth with a clear and practical analysis of market models it enables the reader to deploy the available and emerging technology effectively and appropriately.
In addition to the established yet equally important features such as security, payment and trust, supply chain integration and customer to supplier trade it includes:
? mBusiness covering key issues such as roving and roaming access and the technologies GPRS, UMTS and WAP
? Help for readers to formulate their own eBusiness strategy by drawing out some general principles
? Virtual mobile network operators: data extensions to the mobile switch, home and visitor location
? Analysis and real world examples of mobile services
? The technical options, impact, integration, mechanics and implications of evolving eBusiness
Primarily aimed at planners, engineers, managers and developers in the IT, multimedia and on-line industries. Recommended reading for students in computer science electrical & electronic engineering, IT and telecommunications.

Reader Reviews
Here is a book that can help e-business generalists understand the techies - it goes through all major areas on a level that is challenging, but not overly technical. Comment | | (Report this)