The Seeds of Innovation: Cultivating the Synergy That Fosters...

Features

• Cover Type: Hard Cover with 240 pages
• Published by: AMACOM
• Edition: 1st Edition June 15, 2002
• Written in: English
• ISBN 10 Number: 0814471463
• ISBN 13 Number: 978-0814471463
• Book Dimensions: 9.1 x 6.1 x 1 inches
• Weighs: 1.2 pounds

Reader Reviews
Innovate or stagnate. Or, put another way, innovate or stand helplessly and watch your competitors eat your lunch! Wise leaders stimulate, encourage, reinforce, and reward innovation. If you're not doing this in your organization, now is the time to start...and this book will show you the path. The book is organized into three parts: The Seeds of Creative Thinking, The Seeds of Strategic Thinking, and The Seeds of Transformational Thinking. Dundon, a consultant and speaker on innovation, takes us out of the proverbial box. The process starts with an introductory chapter that delivers an introduction to innovation management. In this presentation, the author sets the stage nicely for the value of the balance of the book. Each aspect of thinking is essential to making a difference in an organization. Dundon explains the what, the why, the how, and provides examples in a very instructive text. Each chapter addresses skills and strategies to generate creativity, a strategic approach (big picture and visionary), and practical how-to ideas to support innovation in organizational settings. Reading the chapters alone is worthwhile, but we're not done yet. Following the eleven chapters are five appendices, a recommended reading list, and an index. The appendices provide an explanation of the nine step innovation process, a list of probing questions to energize innovative thinking, 99 innovations and 99 trends. Readers will find it valuable to go through the list of trends and consider their influence on how their organization does business...and will do business in the future. As a futurist by profession, I can vouch for this being a comprehensive and highly usable list. The additional criteria section, while not too long, offers even more thought-provoking insights to check your work, stimulate more discussion, and refine the product of your synergistic thinking. Readers will find this book valuable as a cover-to-cover read, but then highly effective as a tool to achieve significant results. Comment | | (Report this)