The Broadband Millennium: Communication Technologies and...

Features

• Cover Type: Paperback with 495 pages
• Published by: International Engineering Consortium April 1, 2004
• ISBN 10 Number: 193169527X
• ISBN 13 Number: 978-1931695275
• Book Dimensions: 8.8 x 5.9 x 1 inches
• Weighs: 1.5 pounds

Product Description
Broadband communication is one of the strategic assets of modern societies. The installation of powerful new information and communication technologies (ICTs) within reach of local users is for the first time giving individuals, groups, and nations the means to shape their own social and economic destinies. In the old days, when media and telecommunications were mostly one-way, narrowband services, what transpired within the local space was under control of the providers. In the new millennium, the nature of the relationship between customers and vendors is being substantially reversed. easy to use ICTs are turning passive consumers into producers, sellers, and distributors in their own right. Local users in homes, schools, shops, and offices now have the means to establish their own businesses and share their own products, services, and ideas, partnering with others wherever they are, whenever they like, and without asking anyone's permission. The "big issue" transformations that will set the agenda for media and communication players, for governments and businesses, and for citizens everywhere are examined in The Broadband Millennium: Communication Technologies and Markets. Industry by industry—from the perspective of telephony, cable, wireless, satellite, broadcasting, Internet and home/office—the forces of history, technology, economy, and regulation are laid out for those wishing to give serious thought to the positive and negative implications for societies that will be forever changed. The focus of The Broadband Millennium is on future markets for broadband products and services, as well as the infrastructure under development that is intended to make those markets more readily attainable and manageable. But The Broadband Millennium also takes on a more ambitious agenda. Its analysis shows how advanced technologies are facilitating the transition to a new world information and economic order in which much greater percentages of end users have a greater chance of getting what they want. The established order is being undermined. Providers of communication, entertainment media, and consumer goods are in a struggle to emerge lean and competitive from the economic downturns of the new millennium. All of them now know that they must find innovative ways to keep their customers happy. While there is much for individuals, families, and governments to worry about in the new digital economy—loss of jobs, retraining, privacy, and security, for example—the trend favors the end user, especially those users who are alert and stay informed. The Broadband Millennium is a must-read, in-depth exploration of the potential of broadband communication—now and in the future.

About The Author
Don M. Flournoy is a Professor in the School of Telecommunications at Ohio University and Director of the Institute for Telecommunications Studies. Dr. Flournoy's research and teaching center on the application of information and communication technologies (ICTs) in economic and social development. Dr. Flournoy sits on the Advisory Board of the Intelligent Communities Forum and is editor of the Online Journal of Space Communication. He has served as Assistant Dean at the Case Institute of Technology, Associate Dean at the State University of New York — Buffalo, and Dean at Ohio University. His Ph.D. and M.A. degrees were earned at the University of Texas, with his Postgraduate Associateship from the University of London.