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Branded Customer Service: The New Competitive Edge

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Click here to buy Branded Customer Service: The New Competitive Edge by  Janelle Barlow and Paul Stewart. Branded Customer Service: The New Competitive Edge
by Janelle Barlow and Paul Stewart
Sales Rank: 107819
5.0 out of 5 stars
$22.36
At Amazon
on 8-23-2008.
Buy Branded Customer Service: The New Competitive Edge now! Get Info on Branded Customer Service: The New Competitive Edge
Features
  • Cover Type: Hard Cover with 259 pages
  • Published by: Berrett-Koehler Publishers October 1, 2004
  • Written in: English
  • ISBN 10 Number: 1576752984
  • ISBN 13 Number: 978-1576752982
  • Book Dimensions: 9.3 x 6.4 x 1 inches
  • Weighs: 1.2 pounds


Reader Reviews
What Barlow and Stewart have done in this book that sets their "brand" apart is get to the how-to's of practical branding. Their discussion of how the Human Resources department of a company impacts brand is worth the price of the book all on its own. In my own consulting business, branding is my turf, and I welcome this book as a powerful tool for all of us to use in building brands. Highly recommend! Comment | | (Report this)


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Branded Customer Service: The New Competitive Edge
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Price: $22.36
Updated on 8-23-2008.
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