Features
- Cover Type: Paperback with 216 pages
- Published by: Wiley-Blackwell
- Edition: 1st Edition September 18, 2006
- Written in: English
- ISBN 10 Number: 1405119969
- ISBN 13 Number: 978-1405119962
-
Book Dimensions:
9.8 x 6.9 x 0.6 inches
- Weighs: 12 ounces
Product Review
"This important book demonstrates exactly why a full understanding of creativity really matters - not only in the context of developing more vibrant and personally satisfying areas of economic activity, but even more importantly, in its ability to help us develop a better understanding of the value of creative individuals in the 21st century" from the foreword by Lord Puttnam
"This is an exceptional book in three respects. Firstly, it is a book about management that truly appreciates the creative process. Secondly, it is a book about creativity that understands and seeks to engage with practical business realities. And, finally, Management and Creativity actually proves its own thesis: that the best thinking occurs when the worlds of "creativity" and "business" intersect." Stephen Cummings, Victoria University of Wellington
"The book will appeal to a broad audience of creatives, policy-markers and students looking for an alterantice, sounder framework for understanding how to nurture creativity in the workplace." Management Today
Product Review
"This important book demonstrates exactly why a full understanding of creativity really matters – not only in the context of developing more vibrant and personally satisfying areas of economic activity, but even more importantly, in its ability to help us develop a better understanding of the value of creative individuals in the 21st century"
from the foreword by Lord Puttnam"This is an exceptional book in three respects. Firstly, it is a book about management that truly appreciates the creative process. Secondly, it is a book about creativity that understands and seeks to engage with practical business realities. And, finally,
Management and Creativity actually proves its own thesis: that the best thinking occurs when the worlds of “creativity” and “business” intersect."
Stephen Cummings, Victoria University of Wellington"The book will appeal to a broad audience of creatives, policy-markers and students looking for an alterantice, sounder framework for understanding how to nurture creativity in the workplace."
Management Today
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