Features
- Cover Type: Hard Cover with 352 pages
- Published by: Kogan Page March 1, 2008
- Written in: English
- ISBN 10 Number: 0749450622
- ISBN 13 Number: 978-0749450625
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Book Dimensions:
9.4 x 6.8 x 1.1 inches
- Weighs: 1.8 pounds
Product Review
“For any business thinking of doing business in China, the information in this book will make it a ‘must read’. The practical advice it contains, written and edited by experts, will be of enormous assistance.” – Miles Templeman, Director General, Institute of Directors
Product Description
Increasingly open to foreign investment and with a burgeoning consumer market, China represents an enormous commercial opportunity – but how can businesses succeed? Business Insights: China gives readers an overview of the Chinese economy and its business opportunities, including: the past, present, and future of China’s economy; business issues all businesspeople will encounter; the investment environment; joint venture management; and service provision and trade.
Based on the real-life experiences of, and lessons learned by, companies who have moved into the Chinese business arena, the book highlights the successes and failures of operating in such a challenging market. With practical advice and many comprehensive case studies, Business Insights: China offers invaluable assistance for anyone looking to initiate or develop their business activities in China.
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