Features
- Cover Type: Hard Cover with 392 pages
- Published by: Springer
- Edition: 1st Edition June 28, 2000
- Written in: English
- ISBN 10 Number: 3528031492
- ISBN 13 Number: 978-3528031497
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Book Dimensions:
8.8 x 6.7 x 1 inches
- Weighs: 1.6 pounds
Product Description
The combination of Internet and GSM (Global System for Mobile communications, cellular phones) enables individuals with wireless devices to interact easily with information and services over existing wireless networks. The Wireless Application Protocol (WAP) is the facilitator of this process.
This HOTT (Hands On HOT Topics) Guide illuminates effective strategies and marketing opportunities with respect to this new and uncharted territory. The white papers and case studies published in this book help you to combine this technology with your business. Consultants, Sales, Marketing and Technical managers can now profit from the knowledge gathered in this unique WAP Special.
About The Author
The Publishing department of SCN Education was founded in 1998 and has built a solid reputation with the production of the HOTT Guide series. In their research activities for the HOTT Guide series they have established a broad network of IT-specialists (leading companies, researchers, etc) who have contributed to the books.
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