Features
- Cover Type: Paperback with 368 pages
- Published by: Wiley
- Edition: 3rd Edition November 11, 2005
- Written in: English
- ISBN 10 Number: 0471715069
- ISBN 13 Number: 978-0471715061
-
Book Dimensions:
8.9 x 7.4 x 0.8 inches
- Weighs: 1.6 pounds
Product Description
A revision of the bestselling visual guide to becoming a graphic designer
Becoming a Graphic Designer provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. Featuring 65 interviews with today's leading designers, this visual guide has more than 600 illustrations and covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. The book offers profiles of major industries and key design disciplines, including all-new coverage of careers in exhibition design and illustration.
Steven Heller (New York, NY) is Art Director of the
New York Times Book Review and cochair of the MFA/Design program at the School of Visual Arts. He is the author of over eighty books on design and popular culture. Teresa Fernandes (Greenwich, CT) is a publications designer and art director.
From the Inside Flap
Becoming a Graphic Designer, Third Edition is the definitive guide to careers in the graphic design market, with complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. This visual guide has more than 650 striking illustrations and features the latest material on interactive design, information design, motion graphics, and more.
Drawing on years of experience in the business, veteran designers Steven Heller and Teresa Fernandes cover everything an aspiring graphic designer requirements to know, from educational paths, design specialties, and work settings to preparing an effective portfolio and finding a job. They profile major industries employing graphic designers and explore advertising, corporate, editorial, and other key design disciplines.
The major industries covered here include architecture, interactive design, television and film design, publishing, and more. Dozens of up-front interviews with leading graphic designers let you see how companies, such as
Esquire Magazine, Sony Music, and Aveda Corporation, hire and work with employees. These inside perspectives offer invaluable real-world insights on what different industries and positions are really like. A resource guide to design publications and organizations also points the way to further information and guidance.
Complete with compact, easy-to-use sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design.
Reader ReviewsI do agree with the previous reviewer that this book does not have practical advice in terms of performing graphic design related duties. There are plenty of books out there that you can acquire that will outline the process of designing, design elements etc... such as "The Elements of Graphic Design" by Alex. W. White. However, this book as its sub-title clearly states is "A Guide to Careers in Design", and in that regards performs very well in outlining the myriad of different fields and industries that Graphic Designers are involved in. Also, they interview many key figures involved in these fields and pick their brain regarding the state of design, dynamics of their respective industry and also how one should best approach beginning a career as a designer. I found the book invaluable in that it was like having wise uncles in dozens of different design industries and having a talk with you about, "How things really work." Somewhat light reading but still quite informative.
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