Brandjam: Humanizing Brands Through Emotional Design.

Cover Type: Hard Cover with 288 pages
Published by: Allworth Press
Edition: 1st Edition December 15, 2006
Written in: English
ISBN 10 Number: 1581154682
ISBN 13 Number: 978-1581154689
Book Dimensions: 9 x 6.1 x 1.1 inches
Weighs: 1.3 pounds <a href="http://www.amazon.com/gp/help/seller/shipping.html/002-9477125-6816041?ie=UTF8&asin=1581154682&amp;seller=ATVPDKIK">

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	Brandjam: Humanizing Brands Through Emotional Design.
	by Marc Gobe Sales Rank: 189129	$16.47 At Amazon on 8-10-2008.

*Features* Cover Type: Hard Cover with 288 pages Published by: Allworth Press Edition: 1st Edition December 15, 2006 Written in: English ISBN 10 Number: 1581154682 ISBN 13 Number: 978-1581154689 Book Dimensions: 9 x 6.1 x 1.1 inches Weighs: 1.3 pounds *Reader Reviews* Brandjam from Marc Gobe is right on the money. Marketers must start paying attention to the emotional connection between the brand and the consumer. Gobe leverages his vast experience to demonstrate this in a clear and easy to understand way, using very relevant examples. A great marketing book. Stephan Sigaud, President Harris Interactive Loyalty Comment \| \| (Report this) Back To Top
Brandjam: Humanizing Brands Through Emotional Design. ~~List Price: $24.95~~ Available from Amazon Price: $16.47 Updated on 8-10-2008.

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