Features
- Cover Type: Paperback with 311 pages
- Published by: Career Press June 2005
- Written in: English
- ISBN 10 Number: 1564148130
- ISBN 13 Number: 978-1564148131
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Book Dimensions:
9.8 x 7 x 0.8 inches
- Weighs: 1.2 pounds
Reader Reviews
This is an excellent book that gives practical, invaluable and enlightening advice to entrepreneurs. It covers a wide range of relevant topics including such areas as the start-up process, marketing the business on a small budget, cash-flow forecasting, resource gathering, business plans, legal entities, financing, e-commerce/e-business and insurance and it does so in a simple and remarkably engaging manner. Joe Kennedy's life as a `successful entrepreneur is fascinating and inspiring, and his first class education coupled with his wealth of entrepreneurial success, give his advice and insights the maximum credibility. He reinforces his message with interesting, witty and enlightening stories. The book is an invaluable resource to any person who is either currently involved or thinking about getting involved in any type of new venture. The book is an excellent companion that contains a wealth of useful and helpful information and ideas on starting a small business and ensuring that it is viable and successful that is well worth having.
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