Features
- Cover Type: Hard Cover with 256 pages
- Published by: Wiley
- Edition: 1st Edition February 1, 2002
- Written in: English
- ISBN 10 Number: 0471062626
- ISBN 13 Number: 978-0471062622
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Book Dimensions:
9.1 x 6.1 x 0.9 inches
- Weighs: 1 pounds
Reader Reviews
Turnaround specialists Carter Pate and Harlan Platt outline nine strategies any organization can use to revitalize itself and rise from the ashes. The nine strategies also correspond to the chapter titles in their new book: 1. Get to the Point of Pain -- overcome denial and deception and get started. 2. Determine the Scope of your Business -- pick a market you can serve profitably. 3. Orient the Business -- aim your products at the right customers. 4. Manage Scale -- larger size can reduce cost but is no guarantee against failure. 5. Handle Debt -- restructure, renegotiate, and/or merge to enhance value. 6. Get the Most from Assets -- manage working capital to avoid cash crises. 7. Get the Most from Employees -- people not products keep a business going. 8. Getting the Most from Products -- market strategy needs to change with markets. 9. Produce the Product -- consider the options, better, faster, cheaper or outsourcing. 10. Change the Process -- reengineer for better time, cost and quality. This book is a quick read and loaded with case examples that demonstrate the successes and failures of executing these strategies. Revitalization applies to both good companies and those that are currently troubled or distressed. I found it even appropriate for focusing or refocusing a startup or business plan. Tom Peters called it, "A damn good book." I strongly recommend it to any consultant or manager that is concerned with maintaining a profitable business. The Phoenix Effect: 9 Revitalizing Strategies, No Business can do Without" again demonstrates revitalization and renewal efforts require many different types of actions.
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