Effective Executive's Guide to Dreamweaver Web Sites: The Eight...

Features

• Cover Type: Paperback with 284 pages
• Published by: Redmond Technology Press January 15, 2000
• Written in: English
• ISBN 10 Number: 0967298199
• ISBN 13 Number: 978-0967298191
• Book Dimensions: 9.2 x 7.3 x 0.9 inches
• Weighs: 1.3 pounds

From Booklist
The Effective Executive's Guides all follow the same format. They break down a topic into basic elements and use these to build a logical progression that leads to a clear understanding of both the how's and why's of a topic. Coleman and Nelson emphasize business applications of the Internet and provide an overview of the Internet. They explain how to get connected and then show how to browse the Web, use e-mail, and take advantage of search services. They also cover Web publishing and other Internet services such as Telnet, fax, mailing lists, and online conferencing. Nelson and Gerend explain how to build and enhance Web sites using Dreamweaver software. They discuss Web sites in general and advise how to develop a content strategy, obtain a domain name, choose a Web host, collect and organize content, set up a site, and create pages using Dreamweaver. They suggest tips for "polish[ing] your pages" and testing, publishing, publicizing, and monitoring the site. Appendixes cover more advanced topics such as setting up a site on a local server, creating Web stores, and using frames. The structured, straightforward approach used in these guides makes them extremely helpful, effective tools. David Rouse
Copyright © American Library Association. All rights reserved

Book Description
Written specifically for busy executives, managers, and other professionals, Effective Executives Guide to Dreamweaver® Web Sites walks you through the eight steps of designing, building, and managing Dreamweaver 3 Web sites:

Step 1: Learn the Logic. Start here with a discussion about how the Web works, why Web sites make sense, and what makes a Dreamweaver site effective.

Step 2: Develop a Content Strategy. Identify the purpose of the Web site and the required content.

Step 3: Lay a Foundation. Prepare the foundation of your Web site by getting a domain name and locating a company to host your Web site.

Step 4: Collect and Organize Your Content. Collect existing content or develop new content-then create a central warehouse to store and organize this material.

Step 5: Set Up Your Web Site. Define your new Dreamweaver Web site and set up its initial structure.

Step 6: Create Your Pages. Create the Web pages for your Web site by combing text, images and hyperlinks.

Step 7: Polish Your Pages. Refine your Web pages to make them more effective and professional.

Step 8: Deploy Your Web Site. Test and publish your Web site and then draw attention to it by submitting your site to search engines, sharing links, using newsgroups and list servers, and generating offline publicity.

More than just a book about Dreamweaver, Effective Executives Guide to Dreamweaver Web Sites explains how to create business and nonprofit organization Web sites that really work.