Moonlighting on the Internet

Features

• Cover Type: Paperback with 288 pages
• Published by: Entrepreneur Press
• Edition: 1st Edition November 21, 2007
• Written in: English
• ISBN 10 Number: 1599181576
• ISBN 13 Number: 978-1599181578
• Book Dimensions: 8.9 x 7.5 x 1 inches
• Weighs: 1.2 pounds

Reader Reviews
This book was OK. It covers a very broad range of topics regarding how to use the Web (Internet) to make money. Basically there are five sections to the book (5 topics): (1) online infopreneur, (2) eBay retailer, (3) affiliate marketer, (4) Yahoo! Stores retailer, and (5) blogger. I've reviewed other books on all each of these topics. And I've been pretty clear in my reviews that topics 2 through 5 do not provide much benefit for the cost when it comes to making money. There are books written about each. And this book just does not do any of them justice in the short space given them. This book has an introduction and conclusion along with 26 chapters: 0. Introduction 1. Creating "Digitally Delivered Information Products" 2. What is information marketing? 3. Top 7 information topics 4. How to figure out what information to sell 5. Researching the online marketplace 6. Evaluating your "brilliant" idea 7. Creating your information product 8. Licensing 9. Joint ventures 10. Public domain 11. Getting your site's foundation built 12. Creating your hot offer 13. Setting up your site 14. Headlines that sell 15. The eBay Machine 16. Finding the right products and setting up business 17. The `flood" 18. Your listing 19. What makes a successful seller? 20. The world of affiliate programs 21. Finding an affiliate program and working it 22. The Yahoo! Stores phenomenon 23. Establishing your niche 24. Why blogging? 25. How to set up a blog 26. Making money with blogs 26a. Conclusion My favorite part of the book was Section 1 (chapters 1-14) regarding online infopreneurship. It covered 122 pages of text. And I thought much of it was pretty good. But there could have been so much more. Another book that did a "less than" job on the subject which I just reviewed earlier today is "The Official How to Get Rich Guide to Information Marketing" (ISBN: 1599181401). See my review for that book to see other books that one should read if they want to supplement the material in this book presented in Section 1. This book suffers from trying to cover too many topics in not enough pages. And when I picked the book up I had hoped that the author or authors would have given some insight into where the profits really exist when moonlighting on the Internet. Instead, all we got from these authors is a list of options that one can select from when they want to moonlight. Blogging is not something that generally is done to make money online. It is something to do to build credibility for yourself as an author, consultant, infopreneur, or public speaker. Or it can be used to direct online traffic toward your business' Web site. But blogging in and of itself is not something to be done to make money online. See my review for Blog Smog (ISBN: 078521576X) and read the book for a pretty good take on blogging. 3 stars! Comments (8) | | (Report this)