Entrepreneurship (Greenwood Guides to Business and Economics)

Features

• Cover Type: Hard Cover with 208 pages
• Published by: Greenwood Press March 30, 2007
• Written in: English
• ISBN 10 Number: 031333689X
• ISBN 13 Number: 978-0313336898
• Book Dimensions: 9.3 x 6.1 x 0.8 inches
• Weighs: 1 pounds

Product Review
Aimed particularly at those considering starting a business as well as students and researchers, this text defines entrepreneurship and describes its importance for economic systems. Carsrud and Brannback examine the various components of entrepreneurship, such as generating ideas, understanding the competition, and managing human capital. Issues relating to growth and entrepreneurial family firms are addressed in the final chapter.Reference & Research Book News

Product Review
"Economic literacy is an essential condition for our democracy to work. Only an educated public can make sense of the myriad of economic issues that characterize our public debate, ranging from the collapse of private pensions to the impact of outsourcing on our job markets. This series constitutes a significant step towards the achievement of this goal. Written by eminent professionals and experienced practitioners, each of its seven volumes renders complex issues easy to assimilate without sacrificing nuance or controversy. Aimed at the general public, the authors succeed in bringing to everyday life the substance of most important economic agents and forces." - Jose R. de la Torre Dean, Alvah H. Chapman Jr. Graduate School of Business Florida International University

Reader Reviews
this book has found a sweet spot in the market, the book that had not yet been written... but needed to be. It's not a text, it's not a superficial pop biz press; it's more like a tour guide and handbook for those interested in being an entrepreneur, being better at being an entrepreneur, or just want to understand how it all works. The authors manage to cover the scholarly background without losing sight of entrepreneurs they are targeting. I think policy makers and economic developers would also find this very helpful. (Disclosure: I know the authors well. The good news is that I know how passionate they are about helping entrepreneurs and helping those who help them.) Detailed, yet readable. I am honored to review it. Comment | | (Report this)