Features
- Cover Type: Paperback with 204 pages
- Published by: Entrepreneur Press
- Edition: 2nd Edition August 1, 2007
- Written in: English
- ISBN 10 Number: 1599181037
- ISBN 13 Number: 978-1599181035
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Book Dimensions:
8.7 x 7 x 0.5 inches
- Weighs: 12.8 ounces
Product Description
Get started with Entrepreneur Magazine's Start-Up Series Covers evaluating book ideas to developing an effective marketing plan, getting books reviewed, finding sales channels, and more.
About The Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
Reader Reviews
This review is from: Start Your Own Self-Publishing Business (Entrepreneur Magazine's Start Up) (Paperback)
This book is well organized and the writing is fairly smooth, but it is basically second hand material. You're better off reading one good book about publishing and one good book about self-publishing. There's lots of material here gathered from various self-publishers, gurus and organizational heads in the field, but the author has obviously never self-published and really does not give you a good sense of it. Some glaring errors: the assumption that every self-publisher either lays out his own text in Adobe (InDesign at this point) or Quark Xpress or hands over a Word document to a printer who typesets it for a fee. Unfortunately it doesn't work that way and thousands of self-publishers use the services of typesetters or book designers to format their work before they ever approach a printer. Other gaffes: 1. a complete misunderstanding of the difference between POD printers (which any self-publisher can use as an alternative to offset printing) and POD publishers like Xlibris. 2. A statement that endcaps and dumps are only given to big publishers with best- selling titles. Didn't anybody clue this guy to the fact that the big chains charge publishers for those endcaps and that if a group of books with a theme (romance for Valentines Day or vacationing in summer) is mounted on the endcaps a bunch of publishers will be paying some segment of the price for that exposure? The book is well organized and has several worksheets but this is like reading a travel guide to Japan written by someone who has interviewed 12 travel writers and read up on basic research. Most of the information is correct, but it's just not the same as a book by someone who has actually visited Tokyo and Kyoto.
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