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The E-Business Handbook

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Click here to buy The E-Business Handbook by  Paul B. Lowry, J. Owen Cherrington, and Ronald R. Watson. The E-Business Handbook
by Paul B. Lowry, J. Owen Cherrington, and Ronald R. Watson
Sales Rank: 3099767
0.0 out of 5 stars
$159.95
At Amazon
on 11-15-2008.
Buy The E-Business Handbook now! Get Info on The E-Business Handbook
Features
  • Cover Type: Hard Cover with 520 pages
  • Published by: CRC
  • Edition: 1st Edition December 27, 2001
  • Written in: English
  • ISBN 10 Number: 1574443054
  • ISBN 13 Number: 978-1574443059
  • Book Dimensions: 9.5 x 6.3 x 1.3 inches
  • Weighs: 2 pounds

Product Description
This handbook explores the leading academic research behind the principal technologies and the business practices for E-commerce, along with important issues and social impact. Organized into four sections, the book addresses the significant academic and business thrusts of E-commerce: business and economics; social, legal, and international issues; security, privacy, and fraud; and technological enablers. It represents a carefully selected balance between breadth and depth. It shows the reader how to better use E-commerce to provide strategic competitive advantages, to transform supply chains and customer relationships, to give higher levels of customer service, and to create virtual, global business communities.


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The E-Business Handbook
List Price: $159.95
Available from Amazon
Price: $159.95
Updated on 11-15-2008.
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