e-Enterprise: Business Models, Architecture, and Components...

Features

• Cover Type: Paperback with 304 pages
• Published by: Cambridge University Press February 28, 2000
• Written in: English
• ISBN 10 Number: 052177487X
• ISBN 13 Number: 978-0521774871
• Book Dimensions: 8.9 x 6 x 0.6 inches
• Weighs: 13.6 ounces

Product Review
Aimed at any manager or executive seeking to understand the present and future of e- commerce, e-Enterprise: Business Models, Architecture, and Components is a leading-edge guide to how the Internet will continue to transform the way any company does business.

While there are any number of books describing the Internet revolution, this title focuses on the ways in which traditional "brick and mortar" companies can reengineer themselves to take advantage of both business-to-customer and business-to-business e-commerce. The author's perspective from both the new world of Internet startups and larger, more established companies provides a valuable edge here. While certain sections make fairly heavy use of e-jargon (for example, terms like e-ROI and e-Vision), there is much to glean here for any manager struggling to make sense of it all. The author identifies future directions for improving the efficiency of your organization through e-commerce, and how to improve customer relationships through the Internet. This book offers many high-level "critical success factors" for implementing changes using e- commerce within your organizational structure.

Later chapters look at some of the technology behind the Internet revolution, including various standards bodies that will help integrate business-to-business e- commerce (like CommerceNet) as well as application servers and component technologies (like CORBA, DCOM, and Enterprise JavaBeans [EJBs]). In all, this book identifies key terms, strategies, and technologies that will be required knowledge for conducting business successfully online. It can be read profitably by anyone seeking to understand how e- commerce can streamline business processes and transform traditional organizations. --Richard Dragan

Topics covered: e-Enterprise basics, brochureware, e-Commerce, e-Business, e-Applications, business-to-consumer (B-to-C) and business-to-business (B-to-B) e-commerce, business and purchasing processes, e-Tailing, consumer portals, customer care and management, electronic bill payment (EBP), virtual marketplaces, procurement and resource management, value chains, e-Transformation, e-Enterprise methodology, e-ROI and e-Measurement, real-time product design, marketing, product assembly, distribution and customer support, architectural considerations for e-Enterprise, critical success factors, e-Data, e-Networks, industry standards for e-Applications: CommerceNet, RossettaNet, Open Financial Exchange, security, user profiling, searching, transaction processing, user notification, reporting and analysis, workflow management, client and server components, application servers, CORBA, DCOM and Enterprise JavaBeans (EJBs), applications servers, enterprise application integration (EAI) overview, UML, and XML.

Honorio Padron, Executive Vice President and Chief Information Officer, CompUSA
The e-Enterprise methodology described in this book is providing essential guidance as we develop strategy and implementation plans to transform CompUSA to an e-Enterprise. This stuff works.

Reader Reviews
Aimed at senior managers, `e-Enterprise' offers an entertaining, opinionated and superficial review of business models, architectures and components supporting e-commerce. The anecdotal, sometimes attractively illustrated chapters span: ++ section 1: e-enterprise- recent history from brochureware onwards. ++ section 2: e-Application models (inter-organizational business processes, models, convergence of B-to-C and B-to-B); B-to-C e-Application models (e-tailing/ portals, auctions, consumer care, electronic bill payment, and critical success factors); B-to-B e-Application Models (marketplaces, procurement/resource management, value chain, CRM, critical success factors, e-Organization). ++ section 3: e-Enterprise Methodology and Architecture- Building e-Enterprises (transformation, methodology, ROI, asset repository, org models, real-time); e-Enterprise Architecture (business, technology, components). ++ section 4: Enabling Components- Business Components (security, user profiling, search, content management, payment, workflow, event, collaboration, reporting, data/message integration); Technology Components (technology components and standards). Strengths include: the structure and scope of content; sometimes good use of titles & bulleted lists (just read these & look at figures for quickest transfer of content!); and some good diagrams and tables. Negatively: the style is `thick' with many nonsensical jargonistic error-ful sentences (!!); manufacturing and sector-application errors; technological errors and omissions; sweeping predictions without support or differentiation from other texts; relative lack of case study evidence; a limited US-bias; inconsistency in use of terms (Net, Internet, Web etc. etc.. for same & different things etc..); repetition and sometimes rambling text (perhaps a 35% reduction of words for same content, and better use of sidebars would improve); and sometimes patronizing tone. Some alternative texts include: the similar quality inspiring `Futurize Your Enterprise' by Siegel; the similar quality draft `Exploring E-commerce' by Fellenstein/Wood; and May's superior `Business of E-Commerce' which covers very similar content in a more rigorous manner (to this reviewer). Sadly, the content and presentation is relatively strong, let down by too much repetition, error, and `jargonism' without support, and generalizations, to be considered worthwhile. To this reviewer, `e-Enterprise' just read like a summary of parts of an MBA - strategy, e-commerce, change management, introductory technology etc..- without evidence of a deeper understanding of global business & technology issues. As such a good starting point, which I wouldn't trust to base a corporate transformation/ e-business upon.