Features
- Cover Type: Paperback with 240 pages
- Published by: Kaplan Business
- Edition: 2nd Edition July 1, 2004
- Written in: English
- ISBN 10 Number: 0793185963
- ISBN 13 Number: 978-0793185962
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Book Dimensions:
8.7 x 6 x 0.6 inches
- Weighs: 11.2 ounces
Reader Reviews
This review is from: What No One Ever Tells You About Starting Your Own Business: Real Life Start-Up Advice from 101 Successful Entrepreneurs (What No One Ever Tells You About...) (Paperback)
I've been in business for myself for over 14 years now. Started with basically nothing and had to learn the hard lessons. My immediate advice...learn from the lessons of others. This book is a good place to start. Author Norman asks 101 entrepreneurs what they wish they had known prior to business startup and, if known, what would they have done differently. As with most startup or troubled businesses, capital, cash flow and knowledge of the marketplace are the heinous leaders of failure. Each of the 101 short stories tells a tale tantamount to each entrepreneur's greatest challenge and/or fear. If this depicts an accurate picture of each entrepreneur's greatest burden in creating success, listen up. This is where you will pick up the absolute BEST advice. New and experienced entrepreneurs alike will take something away from this book. The author provides and plethora of resources including reading material, associations, societies and other pertinent information. Further, Ms. Norman suggest that readers contact her with their stories presumably to begin "Book II." A great primer or refresher.
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