Producing Fashion: Commerce, Culture, and Consumers (Hagley Perspectives on Business and Culture) |
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You Are Here: Home > History Books > Denmark History > Item 404
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Producing Fashion: Commerce, Culture, and Consumers (Hagley Perspectives on Business and Culture)
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by Regina Lee Blaszczyk
Sales Rank: 544645

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List Price: $55.00
$39.60
At Amazon on 10-15-2008.

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Features
Cover Type: Hard Cover with 376 pages
Published by: University of Pennsylvania Press October 31, 2007
Written in: English
ISBN 10 Number: 0812240375
ISBN 13 Number: 978-0812240375
Book Dimensions:
9.1 x 6.3 x 1.4 inches
Weighs: 1.6 pounds
Product Review
At last, a collection of essays that considers fashion as both a commercial and a cultural phenomenon. Informed by recent approaches in the fields of business history, material culture studies and the history of design, Producing Fashion offers a stimulating series of case studies that range from fashion magazines in Tzarist Russia to questions of taste in the contemporary American home. Readers will find useful scholarship here on the engine-rooms of fashionable clothing in Paris, Milan and New York, as well as the unfamiliar but no less significant terrains of inter-war Belgium and communist Hungary. Looking beyond clothing, 'fashion' is also considered as an economic force with direct relevance to the production of beauty products, domestic furnishings and of course the body itself. Anyone who has ever considered how and why fashionable trends emerge will find something of interest in its pages.--Christopher Breward, Victoria & Albert Museum, London -- Christopher Breward, Victoria & Albert Museum, London
Product Review
"Producing Fashion demonstrates the importance of studying fashion, very broadly defined, from the perspective of business history. Case studies from several countries and from various periods during the nineteenth and twentieth centuries show how 'fashion intermediaries' in the business world developed new products and styles that resonated with consumers. Combining historical methods with models from cultural studies and other social science disciplines, these studies provide new insights into the environments that facilitated product innovation, the dissemination of ideas in the marketplace, and factors leading to cooperation or resistance on the part of consumers."--Diana Crane, University of Pennsylvania
"At last, a collection of essays that considers fashion as both a commercial and a cultural phenomenon. Informed by recent approaches in the fields of business history, material culture studies, and the history of design, Producing Fashion offers a stimulating series of case studies that range from fashion magazines in Tzarist Russia to questions of taste in the contemporary American home. Anyone who has ever considered how and why fashionable trends emerge will find something of interest in its pages."--Christopher Breward, Victoria and Albert Museum, London
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Producing Fashion: Commerce, Culture, and Consumers (Hagley Perspectives on Business and Culture)
Available from Amazon
Price: $39.60
Updated on 10-15-2008.

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