Prescribing Faith: Medicine, Media and Religion in American Culture |
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You Are Here: Home > History Books > Media History > Item 153
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Prescribing Faith: Medicine, Media and Religion in American Culture
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by Claire Hoertz Badaracco
Sales Rank: 303222
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List Price: $34.95
$25.00
At Amazon
on 8-2-2008.
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Features
Cover Type: Paperback with 270 pages
Published by: Baylor University Press October 1, 2007
Written in: English
ISBN 10 Number: 1932792899
ISBN 13 Number: 978-1932792898
Book Dimensions:
8.9 x 6 x 0.6 inches
Weighs: 13.6 ounces
From Publishers Weekly
Starred Review. The medical quackery of yore is commonly thought to be over. Sure, doctors may have prescribed mercury, arsenic and bloodletting in the 19th century, and they may not have washed their hands between examinations of cadavers and deliveries of babies, but aren't we more advanced now? Badaracco, professor of communications at Marquette, thinks not. The current symbiosis between medicine and media is the rival of any sort of Victorian-era medical malpractice. Big Pharm is the most profitable sector of the stock market, and pharmaceutical companies spend twice as much on marketing as they do on research and development. Badaracco shows that media, religion and medicine have been intertwined throughout American history, often producing spectacular innovations in marketing, a mess of broken bodies in medicine and frequent religious reactions against mainstream medicine, like Christian Science and the rise of popularity for Eastern religions. She writes with panache and passion enough to ask unsettling questions: if prayer works, should it be required in hospitals by insurers? And if it works, might it also carry risk? And why is the media so keen to serve as the mouthpiece for every scare tactic and miracle drug that comes down the pike? (Oct.)
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Product Review
This book is a landmark account of the construction and commodification of medicine and health. Along the way, its careful historical analysis provides fascinating insights into the way ideas of faith, health, and right living have become central features of contemporary media discourse, and what that means for media, medicine, and health. --Stewart M. Hoover, Professor, School of Journalism and Mass Communication, University of Colorado
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Prescribing Faith: Medicine, Media and Religion in American Culture
Available from Amazon
Price: $25.00
Updated on 8-2-2008.
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