Features
- Cover Type: Paperback with 180 pages
- Published by: Spotlight Publications; Rev Upd edition April 2, 2007
- Written in: English
- ISBN 10 Number: 097148385X
- ISBN 13 Number: 978-0971483859
-
Book Dimensions:
10.7 x 8.1 x 0.6 inches
- Weighs: 14.4 ounces
Product Review
"The most directly applicable, start-tomorrow, creatively inspiring book I've ever seen on promoting your music!" --Derek Sivers, president of CD Baby
Product Review
"After applying many of Bob's ideas, and without any wholesaling or distribution, I sold more than 20,000 CDs and cassettes of my music over the last five years. Using his suggestions, I increased my fan base by 35% in just one year. Pretty good for a non-performing artist who does all studio work. Bob is the master of music marketing!" --Kris Lee-Scott, Hanai Music
Reader Reviews
To be truthful, I was skeptical when I first read about this book and doubted it could help me much as I'm a nightclub DJ, not in a more traditional band. I still gave it a shot and it's one of the best purchases I have made for my DJing thus far. This book is full of little "aha" moments - ideas that are at once practical and unusual. There are no magic secrets in the Guerilla Music Marketing Handbook, but page after page of resources, inexpensive (or free) ways to promote yourself and your music and helpful true-life stories to illustrate the content and give further inspiration. I started putting the ideas in this book to practice only a few days ago (I just received it in the mail this past week) and have already gotten a handful of new names for my mailing list (which has been converted into a benefit-packed club), gotten a gig with a highly respected Chicago promoter and had a new photo shoot to help hone in on the image I'm trying to convey. I look forward to the continued results I will see from putting this book into practice. Kudos to Baker! -Dani Deahl www.danideahl.com danideahl.vox.com
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